Amsterdam-based My Way, a startup specialised in improving the parking experience, announced on Tuesday that it has raised €2.5M in a funding round.
The capital injection comes as the Dutch company prepares for the Series A investment round planned for early 2025.
According to the company, the current investment will primarily support activities in the Netherlands. However, future investment rounds will enable My Way to expand to new markets.
“We are immensely grateful for the trust of our investors and are excited about the opportunities this funding provides in attracting users and locations,” says Pieter Groot, co-founder of My Way.
The Dutch company will use the funds to expand and optimise its services.
The focus will be on increasing the number of available parking locations and enhancing the user experience.
Additionally, the investment will be used to further develop the technology behind the app and enter new markets.
Steven Kesler adds, “Parking is now a challenge for all involved. With this investment, we can improve our product to better support residents, commuters, and day-trippers.”
My Way: Improving parking experiences
Founded by Pieter Groot, Steven Kesler, and Sander Kok, My Way focuses on improving the parking experience by connecting users, parking locations, and all other parties experiencing parking issues.
The company does this by making use of available parking spaces at businesses, real estate properties, hotels, and restaurants.
Through the company’s app, users can reserve parking spots at a lower cost than street parking, which helps to improve the overall travel experience.
Parking facilities can efficiently manage their entire site using My Way, thereby optimising their revenue.
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